Starbucks has introduced a new beverage, the Blackberry Sage Refresher, available starting February 4 in the U.S. and Canada. This limited-time offering is designed to cater to customers seeking a refreshing yet balanced drink during the colder months of winter. The innovative drink pairs sweet blackberries with herbaceous notes of delicate sage, creating a unique flavor profile that is both refreshing and perfect for the season.
The Blackberry Sage Refresher, which is shaken with water, marks Starbucks' first venture into pairing fruit and herbs in their Refreshers line. This pairing is a popular trend in both the cocktail and nonalcoholic drinks world, offering a new dimension of taste for Starbucks patrons. Additionally, a Blackberry Sage Lemonade Refresher provides an alternative for those looking to enjoy this unique combination with a citrus twist.
Starbucks has also launched the Midnight Drink to complement the Blackberry Sage Refresher. Both beverages are available for a limited time, emphasizing the seasonal nature of these offerings.
"During the winter months, we found that customers want something refreshing, yet balanced," – Billy Altieri
Billy Altieri, who is involved in the development of Starbucks' new beverages, describes the experience of enjoying the Blackberry Sage Refresher as akin to walking through a garden filled with fresh herbs and berries.
"Imagine you're walking through a garden you're smelling fresh herbs and then berries," – Billy Altieri
In addition to these new drinks, Starbucks has rolled out new Valentine's Day-themed cold cups and tumblers, adding a festive touch to their seasonal offerings.