Today is an exciting day for our users,” says LG Electronics. Soon, you’ll just be able to delete the Microsoft Copilot shortcut from your smart TV! This decision goes a long way in responding to the growing outcry from users. Since the shortcut recently appeared on LG devices following a software update, most users would not have installed the application manually.
Over the past few days, numerous LG smart TV customers took to social media platforms and online forums to express their frustration regarding the unwarranted presence of the Microsoft Copilot icon. Many users were vocal about feeling like LG was trying to push them to adopt Microsoft Copilot. Instead, they gravitated to other well-known, already touted Microsoft applications such as Office 365, Outlook and Calendar. Users created a firestorm of outrage by posting pictures of their LG televisions with the unexpected, unwanted icon. This in turn focused more public attention on the issue.
User Concerns and Reactions
When the Microsoft Copilot shortcut was suddenly introduced on LG smart TVs, many users were understandably concerned. Many voiced their discontent on platforms like Reddit, where several posts discussed the unexpected appearance of the Microsoft Copilot app. Most users claimed they had not agreed to the installs. This unnecessarily led to user frustration and confusion regarding the basic functionality of their device.
One user commented on the situation, questioning LG’s intentions and suggesting that the company favored Microsoft Copilot over its other applications. Turns out, a lot of people were just as excited. They were further limited by being forced to use an app they never agreed to download. Customers made their displeasure known in no uncertain terms. This outrage brought to light a growing sentiment around the need for user control over automatic updates across the smart device space.
LG’s Response and Future Actions
Recognizing the backlash from this decision, LG Electronics has begun work to remedy these concerns. The company has now officially announced the update. This new release finally gives users an easy way to uninstall the Microsoft Copilot shortcut from their machines. Users will be able to use the next major update to shape their applications. It would help lessen the frustration caused by consumers’ unexpected introduction to the Microsoft app.
Microsoft Copilot on LG smart TVs As part of a big software update in late 2023, LG TVs received support for Microsoft Copilot. Most users opted out of joining this update. In short, LG is taking a step back on how they approach software updates and user customization. This reversal follows the controversial decision to bundle the application by default without user opt-in. LG appreciates users’ feedback and provides the option to delete the shortcut. We appreciate this decision because it reflects their intention to improve customer experience.
