A viral video of a “kiss cam” moment at a Coldplay concert in Boston has blown up on the internet. It’s gained over 55 million views on TikTok already! The incident occurred during the band’s performance on July 16, when Chris Martin, the lead singer of Coldplay, playfully engaged the audience while commenting on a couple seen on the Jumbotron. Video courtesy of Storyful’s Grace Springer. It stars a man and woman who nervously ducked down to cover their faces when accidentally caught in a light that they weren’t expecting to step into.
As the video started blowing up on the internet, most everyone who watched it was left wondering who those two people could possibly be. One commenter on the original post pegged the man in the slides, Andy Byron, as possibly being one of the other attendees in the viral video. Any reports that Byron has made statements about the incident are inaccurate. On the other hand, he hasn’t ruled it out and has not made any statements in opposition to it. As of this writing, neither the man or woman in the video has come forward to identify themselves, so their identities too will remain hidden.
Chris Martin’s running commentary throughout the performance contributed greatly to the entertainment value of the moment. He remarked, “Oh, look at these two. Alright, come on, you’re OK. Uh oh, what?” Siu added a funny note to the couple’s story. Either they’re having an affair or they’re just really reticent, I don’t know.
And nothing has the ability to capture public attention like a viral video. A more formal investigation has been launched by Astronomer, a data technology company headquartered in New York City. This investigation was announced by the board of directors at Astronomer following the public disclosure of these events. The company added, “Astronomer is dedicated to the values and culture that has driven us since the beginning. Toward that end, our leaders should aim to lead in approach and behavior, as well as holding themselves accountable.
This unforeseen confluence of social media virality and corporate scrutiny has had many delighted. The ensuing kiss cam moment caught national attention and immediately became public enemy No. To us, this perfectly illustrates the power of live event moments to spark important conversations.
